Paradise Lost Yoyo

The Louis Vuitton men’s spring 2012 collection was not just a rebirth of the fashion house’s menswear offering under designer Kim Jones, but also an acknowledgement of precisely what LV’s male customer is: wealthy and wont to travel. As I wrote at the time of the spring 2012 showing, the collection struck me as “something of a complete travel wardrobe.” As the release of the collection nears, that travel motif is naturally being realised away from the catwalk, no more so then in Louis Vuitton’s own editorially based promotion of it.

 After squeezing his models into latex and dominatrix contraptions last Fall, this season Marc Jacobs spun his Louis Vuitton women into the sugariest confections possible. Infinitely sweet and vaguely child-like, the models were first unveiled posing atop a horse carousel in a mouth-watering mis-en-scène that quickly came alive with lights and movement. There was not a square inch of these girly grown-ups that was not available for inspection, as the clothes were dominated by hole-happy broderie anglaise and layer upon layer of pastel tulle. Transparency gave the girlishness a sexual jolt along with the naughty patent leather mule heels. The sheer concept also made its way to Vuitton's coveted accessories, including lace LV logo-ed umbrellas and the famous monogram bag, which was now in pure sheer white voile, embroidered with white LVs. Jacobs is an expert showman and never fails to dazzle his audience with proper entertainment, however this season he also pulled out some truly great clothes, like a magnificent nabuk crocodile coat made in the exact hue of lemon meringue pie. via Wallpaper